Jyl Hoffend
Founder & Principal
My design career began more than 20 years ago in Manhattan, where I discovered how powerful it is to turn simple, overlooked spaces into homes that feel intentional and complete. What began as a passion for creating order and balance soon evolved into a full-service design practice focused on thoughtful, livable beauty.
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Today, I approach each project with that same mindset: refreshing what’s there, renewing the energy of the space, and uncovering what makes a home feel truly personal. I work closely with clients to understand how they live, what they love, and what feels authentic to them—then bring those details to life through curated design.
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Every home should tell its own story, and my role is to help shape that story with clarity, creativity, and care.
About Blue Jay Home
From new construction to simple restyles, I offer a full range of design services tailored to your home and lifestyle. Whether managing a custom build, guiding a renovation, or refreshing existing spaces, my approach is hands-on and collaborative. Every project begins with a consultation to understand your goals, then unfolds through thoughtful planning, creative solutions, and attention to every detail — all to create a home that feels cohesive, intentional, and uniquely yours.
